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Category: Marketing Strategy

How to Audit Your Organic SEO Performance

Angeline Rosadi - Digital Marketing Specialist December 2, 2025

Review this practical guide for B2B marketers and Microsoft Partners to audit and improve their organic SEO performance using tools like Google Search Console, GA4, Bing Webmaster Tools, and Microsoft Clarity.

FY26 Marketing Trends for Microsoft Partners

Annette Chan - Digital Marketing Coordinator November 12, 2025

As we look ahead to 2026, new trends are shaping what success will look like for Microsoft Partners. From the emergence of Generative Engine Optimization (GEO) to the expanding role of AI in go-to-market execution, partner marketing is transforming fast, fueled by fresh insights and announcements from Microsoft Ignite.