How a Microsoft Partner Gained 250+ Leads Through Community
Estimated Read Time: 2 minutes
Intended Audience: Microsoft Partners
Marketing for Microsoft Partners differs from traditional approaches, presenting unique challenges and opportunities. For Microsoft Partners wanting to enhance their visibility, collaborating with experts in B2B Microsoft Partner marketing ensures your approach is aligned with the Latest Microsoft Updates.
Collectiv, the leading Microsoft Power BI analytics, data architecture, and AI consulting firm reached out to the team at Maven Collective to drive growth and strengthen their presence in the Microsoft Partner ecosystem.
Enhanced Community Presence: Microsoft Partner Case Study
Choosing the Marketing Partner for Microsoft Partners
Collectiv chose Maven Collective as their marketing partner because of Maven’s unparalleled expertise in all things Microsoft. As specialists in exclusive Microsoft Partner marketing, Maven Collective delivers expert results by working with a wide range of Microsoft partners, including CSPs, MSPs, VARs, ISVs, SIs, and Resellers. With a deep understanding of the unique challenges Microsoft partners face and experience working with 500+ partners, Maven Collective crafts tailored digital marketing strategies that drive measurable results for Microsoft Partners.
The Maven Approach to Microsoft Partner Marketing
Maven Collective approaches projects with a multifaceted strategy to achieve the goals of the Microsoft partners we support. This initiative focused on launching a targeted outreach campaign to engage Microsoft TSPs, backed by strategic automation and performance measurement. Our comprehensive approach includes external content placement, community engagement, media relations, and optimizing Azure marketplace listings.
For this project, the Mavens put together a tailored approach that includes the creation of a high-impact client case study, a focused PR strategy with media list development and outreach, and the publication of SEO-optimized thought leadership content across Microsoft-affiliated platforms.
