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Get a practical look at the shifts redefining how Microsoft Partners attract, influence, and convert their audiences. Explore how Generative Engine Optimization (GEO), AI-powered search, distinct brand positioning, and 2026 Microsoft Ignite updates impact your discoverability and growth.Â
Learn directly from Microsoft partner marketing experts as Maven Collective Marketing translates the most important 2026 trends into clear, actionable insights you can apply across your go-to-market motions:
Optimize content for AI-driven search and generative discovery.
Expand your presence channels where your buyers engage.
Use AI to enhance uniqueness and strengthen brand voice.
Leverage key announcements to improve partner visibility in FY26.






Join Samridhi (Sam) Sharma, a Digital Marketing Strategist at Maven Collective Marketing who brings years of experience helping Partners strengthen discoverability and optimize marketplace presence, as she shares practical insights around navigating 2026’s most important marketing trends and Microsoft ecosystem shifts. Whether you are an Executive setting GTM strategy, a Strategic Alliance leader, a CMO/CRO, or a B2B digital marketer, watch now and start sharpening your FY26 marketing approach.
GEO and AI-driven search are becoming essential because buyers increasingly rely on AI assistants, copilots, and generative search experiences to discover, compare, and evaluate Microsoft Partners. Instead of traditional keyword search, AI tools pull contextual answers from high-authority content.
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For Microsoft Partners, this means your visibility depends on how well your content is structured for generative engines, not just for Google. The 2026 Marketing Trends webinar explains how to optimize your content for GEO, helping Partners show up when buyers ask solution-based questions.Why are GEO and AI-driven search important for Microsoft Partners?
Improving your visibility in 2026 starts with making sure your content is easy for AI tools to understand, establishing a clear brand positioning, and a consistent presence across platforms and communities where your buyers already engage.
In the webinar, Maven Collective Marketing walks through steps you can take to show up more effectively across Microsoft channels and AI-driven search.