As the dedicated marketing partner for Microsoft Channel Partners (CSPs, MSPs, VARs), SDCs (ISVs), SIs, and Resellers, Maven Collective® leveraged learnings from working with 100s of Partners to develop these convenient, easy, and affordable MS Partner products elevate performance and differentiate their brand in the sea of sameness.
Maven Collective® Marketing has worked with 100s of Microsoft Partners for over a decade to develop these profound and insightful performance driven products from the true insights derived across our experience with the Microsoft Partner Channel.
Maven Collective® Marketing CEO & Founder, and former Unified Communications TAP Program Manager at Microsoft, Erica Hakonson, recognized this gap in the market for Microsoft Partners. Leading the Mavens to create the first-of-their-kind products, backed by her years of experience working with Microsoft Partners, delivering the tools to improve your insights, performance and relevancy.
“For more than fifteen (15) years, I’ve worked closely with Microsoft Partners. A common thread seen across many in the channel is the lack of the resources, capacity, and/or budget. Our recently launched, exclusive Microsoft Partner products, scale to fit any budget and equip Microsoft Partners with the tools to garner insights, drive performance and build better reach & visibility. With our proprietary MS Partner Digital Performance Self-Audit and the AppSource Listing Self Audit Products, Partners gain the expertise our Microsoft Partner Marketing Mavens deliver in cost-effective, digestible, and action-oriented packages..”
Erica Hakonson
CEO, Maven Collective® Marketing
Our Microsoft AppSource Listing Self-Audit product is a popular choice for Microsoft Managed Service Providers, Cloud Service Providers, and System Integrator looking to evaluate and optimize their current Consulting Services listings on the Microsoft Commercial Marketplace.
Our MS Partner Digital Performance Self-Audit product has helped Microsoft Value Added Resellers accelerate their success by learning how they fare against the competition, and using our tailored recommendations to stand out in the Microsoft ecosystem.
Our MS Partner Digital Performance Self-Audit product is also a popular choice for Microsoft Independent Software Development Companies looking to distinguish their brand in the oversaturated Microsoft SDC market by evaluating their digital performance and honing their unique value proposition.
LONG VIEW SYSTEMS
“Engaging Maven Collective for a review of our Microsoft Marketplace listings yielded impactful insights that we will use moving forward. Working with their expert team is an 11 out of 10. We will continue to work with them to garner their expertise and would highly recommend the Mavens.”
Sean Culbert
Director, Strategic Alliances, Microsoft, Long View Systems
We are a seasoned team of award-winning B2B marketing professionals with decades of experience with the Microsoft Partner ecosystem. As the leading marketing partner for Microsoft Partners, we have gathered invaluable insights that have allowed us to create B2B marketing products that are the first of their kind.
If you are interested in working with the Mavens but perhaps don’t have the funds to fully commit to an engagement with an external agency, our products are a great fit for you. After culminating decades of expertise, we have gathered our insights to help Microsoft Partners stand out from the crowd with quick, easy, and affordable self-audits.
Maven Collective® Marketing exclusively works with Microsoft Channel Partners (CSPs, MSPs, VARs), SCDs(ISVs), SIs and Resellers. We’ve worked in the Microsoft ecosystem with Microsoft 365 and Dynamics 365 Partners for decades to help each client stand out in the sea of software sameness.
