Enhance Credibility
Increase Trust
Gain Exposure
We don’t just win awards – we help our partners win them. Our work has played a key role in helping partners earn some of the industry’s most prestigious awards. From supporting a Microsoft Partner of the Year (POTYA) finalist submission to contributing to wins across business, marketing, and digital innovation categories, these recognitions are a direct result of the strategies, campaigns, and experiences we’ve built together.
2. Narrative and Messaging
3. Refinement and Collaboration
Craft a compelling submission narrative that accentuates your innovations and successes. Create a robust message that highlights your strengths and aligns with the values and expectations of award committees.
Track the performance and reception of your entry once submitted, providing you with detailed feedback and insights. This step involves analyzing the landscape to refine future entries for even greater success.
Select awards that best match your company's achievements.
Conduct interviews with stakeholders to gather insights.
Weave a compelling story that highlights your business's value.
Assemble documents to substantiate your nomination.
Write a compelling and visually appealing submission.
Monitor the progress of your nominations post-submission.
Implement a plan to use your nomination for max exposure.
Come up with responses for outcomes, regardless of results.
Award-winning businesses have a leg up on businesses that don’t apply for any – just look at the stats.
Increase in operating income for larger award-winning businesses
GESTISOFTÂ
Claude Rose
Owner, Gestisoft
Melissa, our seasoned marketing Maven, has empowered a myriad of Microsoft Partners, including Microsoft SDCs (ISVs), Channel Partners (MSPs, CSPs, VARs), and SIs, to craft compelling narratives for award submissions, helping them enhance credibility in the Microsoft space.
Leverage our team’s extensive experience with over 500 Microsoft Partners to refine your brand’s story and establish your leadership in the Microsoft ecosystem.
The number of interviews depends on the requirements of the nomination. Generally, we conduct between 3 to 5 interviews with key internal stakeholders and, if applicable, satisfied clients or partners to gather robust testimonials and evidence.
Absolutely, if your nomination progresses to an award-winning stage, we offer coaching for speech preparation to ensure you make the most of your moment in the spotlight.
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Post-submission, we monitor the progress of your entry and prepare for potential outcomes. This includes planning for any follow-up required and strategizing further promotional activities to maximize the visibility and impact of your nomination.
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While winning is the goal, the benefits of going through the nomination process—such as increased team morale and enhanced brand credibility—hold value. We also provide a detailed analysis of the entry to leverage for future improvements and marketing strategies.
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