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Category: Microsoft Partner

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Deep Dive into Microsoft Marketplace

Samridhi Sharma - Digital Marketing Strategist December 15, 2025

This deep dive walks you through what Microsoft Marketplace is and what to expect from the consolidation of AppSource and Azure Marketplace.

Pink puzzle piece icon against blue background with radars to represent top marketing trends for 2026 for Microsoft Partners

2026 Microsoft Partner Strategy Tips

Angeline Rosadi - Digital Marketing Specialist December 9, 2025

As we look ahead to 2026, new trends are shaping what success will look like for Microsoft Partners. From the emergence of Generative Engine Optimization (GEO) to the expanding role of AI in go-to-market execution, partner marketing is transforming fast, fueled by fresh insights and announcements from Microsoft Ignite.