Maven Collective Marketing Is a HubSpot Solutions Partner
Estimated Reading Time: 2 minutes
Intended Audience: Microsoft Partners, B2B Marketers, Media Outlets
Editor’s note: this blog was updated on September 10, 2026 to reflect the latest Partner Program information.
At Maven Collective Marketing, we’re always looking for ways to strengthen the B2B marketing expertise and measurable results we deliver to our clients.
Maven Collective Marketing first joined HubSpot’s partner ecosystem in 2023 after years of using the platform within our own agency and across client accounts. Since then, our partnership with HubSpot has evolved alongside the program itself.
Today, Maven Collective Marketing is a HubSpot Solutions Partner, giving our team access to additional HubSpot expertise, training, resources, and support that complement the B2B marketing services we provide to Microsoft Partners and technology companies.
Using HubSpot to Connect Marketing, Sales, and Customer Data
HubSpot has evolved far beyond its roots in inbound marketing. Today, the platform brings CRM, marketing, sales, customer service, content, automation, reporting, and other capabilities together within one connected ecosystem.
For B2B organizations, this can make it easier to manage customer data, execute campaigns, automate marketing processes, track leads throughout the buyer journey, and understand how marketing activities contribute to pipeline and revenue.
We work with many B2B SaaS companies and Microsoft Partners that use HubSpot to manage areas such as:
- Email marketing
- Lead generation
- Marketing automation
- Campaign management
- CRM and contact management
- Reporting and analytics
- Social media
- Conversion optimization
Maven Collective Marketing also uses HubSpot within our own agency, giving our team hands-on experience with the platform from both the agency and client perspective.
“Being a HubSpot Solutions Partner gives our team access to additional expertise, training, and resources that complement the work we’re already doing for our clients. It allows us to continue building our HubSpot knowledge while helping B2B organizations get more value from their marketing technology and better connect their marketing efforts to measurable results.”
About The HubSpot Solutions Provider Program
HubSpot’s Solutions Partner Program is designed for agencies, service providers, and consultancies that help businesses grow using HubSpot across areas such as marketing, sales, customer success, web design, CRM, and technology.
The program gives Solutions Partners access to HubSpot resources, training and certifications, expert support, and opportunities to build deeper expertise across the platform.
HubSpot has continued to evolve its partner ecosystem since Maven Collective Marketing originally joined in 2023. In 2026, HubSpot transitioned to a single Solutions Partner entry path and sunset its former Solutions Provider Program.
As a HubSpot Solutions Partner, Maven Collective Marketing can continue building our knowledge of the platform while accessing resources that help our team support clients using HubSpot as part of their broader B2B marketing strategy.
What Our HubSpot Partnership Means for Clients
Technology alone doesn’t create a successful marketing program. Getting value from a platform like HubSpot depends on having the right strategy, processes, content, campaigns, and measurement behind it.
Our HubSpot partnership complements Maven Collective Marketing’s broader B2B marketing expertise, helping us connect marketing strategy with the tools our clients use to execute it.
For organizations already using HubSpot, our team can support areas including marketing strategy, campaign execution, lead generation, content creation, email marketing, SEO, paid advertising, social media, website strategy, and reporting.
You can also find Maven Collective Marketing in the HubSpot Solutions Directory, where our profile highlights the services and expertise we provide to organizations across North America.
Get More From Your B2B Marketing
Whether HubSpot is already at the centre of your marketing technology stack or you’re looking for ways to improve your broader digital marketing strategy, Maven Collective Marketing can help.
Our award-winning team specializes in B2B marketing for Microsoft Partners and technology companies, helping organizations generate demand, improve conversions, strengthen their digital presence, and better understand marketing performance.
Ready to take your marketing further? Get in touch with the Mavens today.
