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Tag: B2B Awards

Maven Collective Marketing 2nd Year Top Canadian B2B Company of 2022 

Top Canadian B2B Company of The Year

Estimated Read Time: 2 minutes

Intended Audience: B2B Business Owners, Media Outlets

Clutch, the leading B2B rating site that recognizes marketing, IT, and software services providers, has included Maven Collective Marketing among the Top 500 B2B Providers for 2022. Maven Collective Marketing is honored to be ranked among the Top 500 Business to Business companies in Canada for the second year in a row.  

B2B Marketing Agency - Clutch Top B2B Company - Maven Collective Marketing
Maven Collective Marketing Recognized as Top B2B Company in Canada

The Washington DC-based ratings and reviews platform recently released its list of top Canadian B2B companies across varying industries and locations. When it comes to choosing the best and the brightest, the selection process is based on verified customer reviews, digital presence, case studies, and brand recognition.  

“The Mavens are very proud and honored to receive this notable accolade by Clutch. We are thankful for this great acknowledgment of our work to bring expertise our clients can measure through every project and initiative we undertake. Our clients' outstanding reviews and feedback provided this opportunity in recognition of our work for which we are extremely grateful.”

– Erica Hakonson, Principal and Founder of Maven Collective Marketing. ​

About the Clutch Annual Awards

Clutch is a leading ratings and reviews platform for IT, marketing, and business service providers. The annual Clutch Award ranks and awards the finest and highest-ranking firms across industries and locations. The Clutch Leader Awards recognize companies’ commitment to building their expertise, providing stellar customer service, and producing high-quality results for clients. To qualify as a Clutch Leader, companies must display excellent industry expertise, substantial ability to deliver, and a track record of high-quality and legitimate client reviews.  

Take a Look Back at Our 2021

2021 was a busy year for the Mavens. We have been blessed to work with many amazing clients, delivering award-winning results with measurable ROI, while also giving back to the community. This honorable award could not have happened without the five-star reviews from our trusting clients. Let’s take a look at some of our noteworthy projects from the past year: The Mavens collaborated with Getisoft Inc. to provide award-winning B2B storytelling & award submission services in support of the Microsoft Inspire/IMPACT Awards. The Mavens were able to create the award-wining application for Gestisoft, propelling them to a notable finalist position in Regional Cloud Solution Provider – Business Applications Impact Award 2021. Maven Collective Marketing also partnered with EFOQUS (Formerly known as E Foqus Canada) to rebrand, reposition, build a new SEO content marketing strategy, and helped them re-enter the market to attract the most relevant leads and generate conversions with a new Microsoft ISV Partner, apps-first website. On top of that, we were recognized for our exceptional work with Orchestry Software by not one but four awards – the Web Excellence Awards, the AVA Digital Platinum Award for Best B2B Website, the AVA Digital Gold Award, and Summit Marketing Effectiveness Awards. Plus a notable mention was our work to develop a tailored webinar marketing strategy for VisualSP resulting in a 200%+ increase in engagement and registration numbers. That is not all that we did in 2021, the Maven Collective Marketing team was engaged in many other projects that helped all our clients maintain a healthy online presence throughout the year. For more details on our work and be sure to check out our Clutch profile.

Get in Touch with the Award-Winning Team Now!

Maven Collective Marketing is more than just an award-winning team. We are a group of result-oriented B2B marketing mavens that want to see you achieve your business goals with the best marketing tools and strategies. Talk to a Maven today and consult us on how we can help you stand out among your competition. Send us your marketing queries at maven@mavencollectivemarketing.com.

The Secret to a Winning B2B Award Entry

Achieve Your B2B Award

Estimated Read Time: 5 minutes

Intended Audience: B2B Business Owners, Microsoft Partners, SaaS Business Owners, Tech Company Owners

You do impactful work. It’s time you get recognized for it. You may think it’s a bit late in the year to be talking about award entries, but we are here to make sure you have ample time to get a head start on the B2B, technology, and partner awards for 2022. Creating an award submission that helps you stand out and showcase your talents takes time, and nobody wants to be thrown in the deep end as the clock ticks towards the deadline.

 

To craft a piece this significant, we are here to share with you the ingredients of a winning entry from the multi-award-winning Mavens at this Collective:

1. Carefully Read & Review the Guidelines

Award guidelines exist for a reason. Take the time to read and review them thoroughly to ensure you understand what is expected. Guidelines provide important insight on how to structure your entry and what details to include. They include details on the eligibility marking scheme, weightage of different components of the entry, judges’ expectations, as well as official deadlines and contact information for any queries. If you want to be an award-winning entrant you need to be very familiar with the requirements and scoring of each award entry.

2. Selecting the Appropriate Category

Developing an award submission proposal under the wrong category can cost you, both in time, money and endless frustration. Take the time to conduct research on the various categories to plan how your body of award-winning work fits into them. By selecting the correct category and knowing that your solution/service/product is eligible for entry, you are setting yourself on the path to success. This will take some planning and discussion on your part to determine the perfect fit, but rest assured it will be worth it!

choose the award category
Choosing the Right B2B Award Category Path

3. Stick to the Subject

It is easy to run astray when writing lengthy submissions. Stay conscious of the requirements and scoring criteria are for each B2B award. Speak directly to the requirements and criteria while providing a unique and entertaining storyline that animates the true problem, challenge, solution and outcome for each entry.

 

Be mindful of word limits! Most B2B, technology and partner awards demand a maximum word or character count limit. This is something you must plan for from the start. It can be very challenging to cut down on details once you have drafted the complete submission.

writing a business and technology award
The Importance of Editing and Proof-Reading Your Submission

4. Prove It

Evidence is everything when it comes to technology awards. If you can show measurable results for the work you have done, it will have a significant impact on your submission. Using metrics and testimonials is a powerful way to demonstrate your impact. Customer case studies are a great resource to capture your influence.

5. Add Visuals

Videos, screenshots, photos, and other media help the judges visualize your work. Even if they are not mandatory to the submission, do try and include visuals if possible in every entry package. The judges usually come from all walks of life and some may not be well-versed in your product or service. In such cases, visual representation delivers the most impact in the fewest characters, which we all know are mercilessly counted.

6. Take Your Time

This might not seem like a big deal, but trust us when we say that award entries are time-consuming and you do not want to rush it. Your B2B award submission is not a race, it’s a marathon. Therefore, you must take your time to plan your submission, map out what needs to be done and strategize an approach. This is the real secret, giving your award entry the time and attention it deserves to truly showcase your soon-to-be award-winning work.

7. Reuse and Repurpose

Reduce, reuse and recycle your B2B award entries throughout the year. This simple entry can be a very fruitful content piece for you to repurpose in a blog, in a case study, into another award entry, transformed into a presentation for a virtual event, edited into a guide of best practices, and much more. Don’t let these award-winning works sit stagnant after all the initial effort to get the award entry up to snuff. Reuse this excellence in the many mediums that showcase the outstanding work your business delivers in multiple means through many channels.

Upcoming Technology, Microsoft Partner & B2B Awards

Microsoft Inspire Awards – The largest partner event of the year, Microsoft Inspire awards recognize the outstanding success of Microsoft Partners from over 100 countries. In addition, Microsoft introduced a new category in 2021, the Social Impact Awards, to drive innovation through community response, inclusion, and sustainability. Award entrants must submit by April to be considered.

Microsoft Canada Impact Awards – This is hosted by Microsoft to recognize Partners that create solutions leveraging Microsoft products, services and technology, and drove exceptional customer excellence in Canada.Award entrants must make their submissions by April to be considered.

P.S. We have had the pleasure of taking our clients to the finalist circle last year!

 

Deloitte Awards – These awards recognize the unique strengths of Canadian innovation. Some noteworthy categories are: Technology Fast50 & North American Technology Fast500. Award entrants have deadlines ranging from April through summer.

Fast Company Innovation by Design Awards – Honors people and companies solving problems of today and tomorrow through innovation. Award entrants must submit by April to be considered.

SaaS Awards – The Software-as-a-Service awards celebrate software solutions that solve business challenges. Award entrants must submit by May to be considered.

Stevie Awards – Acknowledge the positive contributions of organizations worldwide, Here are some awards hosted by them, relevant to our North American audience: International Business Awards & American Business Awards. Award entrants must submit by February to be considered.

P.S. We have had the pleasure of taking this award in years past!

The CANIE Awards – The Candian Innovation and Entrepreneurship Awards promote and encourage innovators and entrepreneurs in Canada to create unique solutions year after year. Award entrants must submit by April to be considered.

IT World Awards – Honoring achievements in every field of information technology, IT World awards provide industry-wide recognition. Regular deadlines are in January, but you have the option to submit late entries until April.

Future of Tech Awards – Celebrating the leading product and innovation in the US technology sector. Award entrants must submit by November to be considered.

B2B Awards - Digital Marketing Agency Award Winning
Maven Collective Marketing Transcribes Award-Winning Successes

That’s not all, there are several regional and global awards that take place throughout the year. Put your best foot forward as you step into 2022 by celebrating your hard work.

Stand Out in the Sea of Sameness

All of this can seem overwhelming, and that’s where we come in. Maven Collective Marketing is well-versed in the curation of exceptional award submissions. We are storytellers that capture all the essential components of your work and streamline the otherwise overwhelming process of submitting one or multiple B2B award entries. That is exactly why we are here today, to give you a gentle reminder that it is time to start thinking about how you can make the most of this opportunity with us.   We know how demanding and time-consuming B2B award proposals can be. Let’s not forget that if something is worth doing, it is worth doing well. Maven Collective Marketing can not only help you strategize your proposal, but also weave the complete entry to tell your riveting story. Leverage our expertise to create entries for any B2B, technology, or product innovation award, and check out our Business Awards Submission Service for more details on how we can assist you.   Maven Collective Marketing is dedicated to your success, and hence, we have decided to work with a limited number of award entries in the coming year. We limit entries to ensure we will be able to give every unique entry the time and resources they deserve to podium in 2022.   For 2022 award entries, if you would like us to work with you to craft that top-notch submission, then you must act fast! Reach out to us while there still are limited spaces to help you leap ahead.