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Getting Started with Microsoft Incentive Programs: A Beginner’s Guide for Partners

Explore Microsoft Incentive programs for Partners: what they are, how to qualify, and how to use them to grow your business.

AI SEO for Microsoft Partners: Winning in Zero Click Searches

AI tools like Microsoft Copilot, Google AI Overviews, and ChatGPT are providing direct answers within their respective platforms, reducing the need for traditional search engine clicks. For Microsoft Partners, this creates new challenges and opportunities. Let’s explore the framework Partners can use to adapt and stay visible.