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Microsoft Partner Insights You Won’t Find Anywhere Else

Explore the ultimate tech and B2B blog for Microsoft Partners, featuring practical strategies, expert analysis, and actionable marketing insights to stay ahead.
Microsoft FY27 Partner strategy focused on prioritizing, aligning, and operationalizing
Featured

The FY27 Trifecta: How Microsoft Partners Can Prioritize, Align, and Operationalize for Growth

FY27 is bringing a new set of priorities for Microsoft Partners. From designations and Microsoft Co-Sell to Frontier Accelerate, Marketplace, and Partner Center, learn where to focus and how to turn Microsoft alignment into action.
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Get ready for the ISV Success Program

The Microsoft ISV Success Program Helps ISVs Transition to the Microsoft AI Cloud Partner Program

The Microsoft ISV Success Program is designed to help Independent Software Vendors succeed – learn about the benefits and how to qualify.
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curating documents and material for microsoft co sell ready solutions

Build Your Marketing Resources for Microsoft Co-Sell Solutions

Take a look at how you can use your marketing resources in more ways than one and achieve the Microsoft Co-Sell status for your service listings.
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Maven Collective Marketing joins forces with the IAMCP Microsoft Partner

Maven Collective Marketing Joins Forces with the IAMCP for Microsoft Partners

Take a look at what the next IAMCP virtual event has in store for Microsoft Partners and don’t forget to save your seat!
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Get more from your LinkedIn ads with our tips and guide

5 Tips for LinkedIn Ads for B2B Businesses

Learn how you can build success with your LinkedIn ads on the most sought-after professional networking platform worldwide.
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Windows laptop used for updates to Microsoft Cloud Partner Program

Microsoft AI Cloud Partner Program: Benefits, Pricing, and Dates

Here’s what you need to know about pricing, benefits, and important dates related to the Microsoft AI Cloud Partner Program.
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microsoft cloud partner program - partner capability score

Microsoft AI Cloud Partner Program: Earning Your Partner Capability Scores

The Microsoft Partner Network is becoming the Microsoft AI Cloud Partner Program in October 2022 - learn what this means for your business and how you can optimize your Partner Capability Score.
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microsoft partner rebrand - b2b rebrand strategy

How to Successfully Rebrand as a Microsoft Partner

A rebrand is no easy task, take a look at how you can achieve measurable impact with a rejuvenated brand voice and look by focusing on key rebranding elements.
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overcome and improve your employee recruitment with these tips

4 Employee Recruitment Strategies for Microsoft Partners to Overcome The Great Resignation

How can Microsoft Partners like your organization overcome and improve employee recruitment? Read on to learn 4 pro tips to attract new hires.
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pros and cons of outsourcing digital marketing

Should You Outsource Digital Marketing? Weigh the Pros and Cons.

Learn if getting a marketing consultant instead of an in-house marketing resource is the best decision for your business.
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Google analytics 4 - future of analytics with machine learning

Google Analytics 4: The Future is Near  

Universal Analytics is set to sunset in the not so distant future... introducing Google Analytics 4. Learn how to stay ahead of the curve!
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LinkedIn marketing - headquarters

The Many Faces of LinkedIn Marketing: Lead Generation with Paid Features

Let’s examine the nuances of LinkedIn Marketing and what capabilities you can weave into your marketing plan.
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google search console benefits

Top 5 Benefits of Google Search Console

Start benefitting from Google Search Console reports to ensure your website is optimized and performing well.
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