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FY27 Microsoft Partner Landscape: Shift Happens, Leaders Adapt

Access our free on-demand webinar to reveal the ecosystem shifts, growth opportunities, and strategic priorities that will define Microsoft Partner success in FY27.

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Get Ahead of the Curve

Making Sense of the FY27 Shift

Gain a clear view of where the Microsoft Partner ecosystem is headed. Combining exclusive research from Maven Collective® Marketing and MSDynamicsWorld, this on-demand webinar breaks down the strategic shifts shaping FY27 success.

A Preview of the Insights

The Data Shaping FY27 Partner Strategies

Gain insights from 500+ Microsoft Partners, drawing on findings from Maven Collective’s Global Microsoft Partner Benchmarking & Strategic Insights Report and MSDynamicsWorld’s Partner-to-Partner Marketing Performance Survey.

AI-Powered Go-to-Market

See how leading Partners are using AI to transform sales, marketing, and customer engagement.

Marketplace, Funding & Incentives

Learn where Microsoft investments are creating opportunities and how Partners are maximizing them.

Sales & Marketing Benchmarks

Explore the channels, tactics, and metrics top-performing Partners use to drive pipeline and revenue.

Partner-to-Partner Success

Discover how SIs, VARs, and SDCs (ISVs) are strengthening collaboration to accelerate growth.

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GAIN INSIGHTS FROM INDUSTRY LEADERS

Hear from Maven Collective CEO, Erica Hakonson, and MSDynamicsWorld Editor, Jason Gumpert, as they connect the findings from two leading Microsoft Partner studies to the broader opportunities, challenges, and decisions facing Partners today.

 

You’ll walk away with a clearer understanding of the trends shaping the ecosystem, where Partners are investing, and how successful organizations are positioning themselves for growth in FY27.

FAQs

Access our comprehensive 2026 Partner Success Index for:

  • Detailed performance metrics across key areas like annual revenue, Microsoft funding, marketing spend, and lead conversion rates.
  • Analysis of Microsoft Partner designations, specializations, and certifications.
  • Strategic insights tailored to your business size and location.

Download the index to benchmark your progress and strategize with precision.

The Microsoft Partner ecosystem continues to evolve through AI adoption, Marketplace growth, changing incentive structures, and new expectations for Partners. This webinar explores the trends that are having the greatest impact on Partner growth, profitability, and competitive positioning.
Yes. The FY27 Microsoft Partner Landscape: Shift Happens, Leaders Adapt webinar explores the role Marketplace continues to play in Partner growth strategies, including how Partners are leveraging Marketplace to increase visibility, influence buying decisions, and support revenue goals.
Increasingly, yes. Beyond adding AI capabilities to solutions, Partners are using AI to improve customer engagement, streamline operations, accelerate content creation, and enhance sales and marketing effectiveness.

Benchmark Your Performance.