Microsoft Partner Insights You Won’t Find Anywhere Else
Explore the ultimate tech and B2B blog for Microsoft Partners, featuring practical strategies, expert analysis, and actionable marketing insights to stay ahead.
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The FY27 Trifecta: How Microsoft Partners Can Prioritize, Align, and Operationalize for Growth
FY27 is bringing a new set of priorities for Microsoft Partners. From designations and Microsoft Co-Sell to Frontier Accelerate, Marketplace, and Partner Center, learn where to focus and how to turn Microsoft alignment into action.
Maven Collective Wins IAMCP 2025 Global & Americas Award
Maven Collective Marketing has been named the 2025 Global and Americas IAMCP Partnering Award Winner in the Advisor category for its impactful partnership with Klarinet Solutions.
By
Maven Collective - The Microsoft Partner Marketing Agency
FY26 Microsoft Sales Playbook Key Changes for Partners
Microsoft has rolled out major updates to its FY26 Sales Playbooks, consolidating solution areas and putting AI at the center of every sales motion. Explore key sales play updates so you can align early.
What is Microsoft Co-Sell? A Guide to Unlocking Growth Through Strategic Partnership
Discover how to get started with Microsoft Co-Sell, from understanding what it is and how it works to setting up your partnership and taking the next steps toward joint selling with Microsoft. This guide covers key benefits, set-up requirements, and tips for success.
Best Media Platforms and Publications for Microsoft Partner Marketing
Visibility is a challenge for many Microsoft Partners. Learn how to use media platforms and communities to grow your reach, share expertise, and strengthen your presence in the Microsoft ecosystem.
Why Microsoft Partners Should Sell on Azure Marketplace
Wondering why Azure Marketplace should be part of your go-to-market strategy? This beginner-friendly guide explains what makes the platform valuable for Microsoft Partners. Learn what you need to know before listing, how to optimize your presence, and how to track your performance for long-term success.
MCAPS Start FY26: A Summary for Microsoft Partners
Learn key FY26 takeaways from MCAPS for Microsoft Partners, including strategic priorities, investments, Microsoft AI Cloud Partner Program enhancements, and updated solution area structure.
What Microsoft Partners Can Learn from the Ingram Micro Ransomware Attack
Ingram Micro’s ransomware attack is a wake-up call for Microsoft and its Partners. Learn how to reassure clients, strengthen security, and turn this crisis into opportunity.
